Three hour School of Management orientation to be completed as part of the professional enrichment requirement during student's first semester enrolled in the Bachelor of Science in Business Administration academic program.
Student innovation and business research are conducted for the purpose of developing a potential value-adding incremental change in a product, process, or service to facilitate potential independent or corporate venturing initiatives. Outcomes include integration of core functional areas into a business plan.
Prerequisite Course(s): Take every course in this group: ACCT-110, FINC-201 and take one course in each group: LLAW-101 or LLAW-110 and take one course in this group: MIST-300 or MIST-315
This capstone, senior-year course, integrates knowledge and skills in the various functional areas of business for corporate and business strategy development. Student teams will develop a corporate mission, goals and objectives, and implement business policy by managing a complete value chain for a company; deploying marketing, operational and financial strategies and policies in a simulated competitive environment so as to achieve sustainable growth and productivity. Case studies and a computer-based management game will be employed.
This course attends to student professionalism and workforce readiness through Professional Enrichment, Experiential Education, and Student Advancement activities during the student's tenure in the School of Management. Senior standing.