Undergraduate Course Descriptions 2012-2013
Public Relations
| Name |
Title |
Credits |
School |
|
PREL-101
|
Public Relations and Publicity I
|
3.0 |
College of Arts and Sciences |
This introductory course discusses public relation techniques for different audiences: employees, consumers, media, financial analysts, and government regulators, to name a few. Research methods and the study of ethics and social responsibility are emphasized.
Prerequisite Course(s): COMM-101
Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3
|
|
PREL-201
|
Public Relations and Publicity II
|
3.0 |
College of Arts and Sciences |
This is a workshop course in which students select actual organizations as "clients," and develop practical public relations programs. The class operates as a consulting public relations agency, which assists each member with program development.
Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3
|